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A Prairie West Life

A Prairie West Life

This branding project for the sewing, crocheting, knitting business A Prairie West Life was inspired by the wildflowers of the American West. I designed a logo using line art and simple...

Bailey Walking Map

Bailey Walking Map

In spring 2024, I worked alongside Park County Historical Society to create a new walking map of downtown Bailey, Colorado, funded in part by a grant from the Platte Canyon Community...

A black and grey MTB jersey with COMBA's logo and an illustration of the Front Range

COMBA 2024 Spring Jersey Design

I created the spring 2024 jersey design for local mountain biking advocacy group COMBA, creating both the art and layout for two colorways inspired by the Rocky Mountains. Three of...

A close-up view of four mountain illustrations drawn in blue with elevations written underneath

Local Peaks Series

This illustration series celebrates the local peaks of Pine, Bailey, and Conifer, Colorado, this beautiful place that I'm lucky to call home. Colorado’s a big place, with lots of iconic views,...

Painterly illustration of a blue Pipevine Swallowtail butterfly sitting on green Moroccan tile

Pipevine Swallowtail Butterfly

The Pipevine Swallowtail butterfly is found in forests across North America. This one wandered onto some lovely green Moroccan tile. This digital illustration was made in Procreate.

Three colored icons with a black stroke showing steps in the Waystone jewelry-making process

Waystone Site Icons

These custom site icons were used on Waystone's homepage when they launched their custom stone jewelry brand in 2022. They communicate the process of designing jewelry online, sending in a...

The Waystone logo with two models wearing stone jewelry

Waystone

Formerly known as Close to Your Heart Customs, this custom jewelry startup makes necklaces from ordinary stones their customers send them in the mail. I led their rebrand in 2022,...

Digital illustrations of earrings, cufflinks, and a necklace colored with grey and cream

Waystone Jewelry Illustrations

The brand Waystone needed a way to share new jewelry designs that had not yet been fully developed. Using their renderings and prototypes of the new designs as a reference, I created vector illustrations...

An illustration with a grid of 9 images showing the female mountain biking experience

MTB Highs (and Lows)

For most of my twenties, I spent MTB rides desperately trying to keep up with the pack in a big motley group of bike shop guys and the occasional girlfriend....

Illustration of a woman climbing on a mountain bike with the skyline visible in front of her. A script text reads, "What goes up must come down."

What Goes Up Must Come Down

Was it Newton who said it, or Blood, Sweat & Tears? Either way, this is a good mantra for those of us who need a little extra motivation on the climbs. This digital...

Four black lotion tubes in Lavender, Pomegranate, Oatmeal Milk and Honey, and Lemongrass Sage

Spinster Sisters

This natural skincare brand grew to over $1M annual revenue while I was leading their creative services. When I started at Spinster Sisters in 2014, we were selling at farmer's...

A graphic illustrated map of the whitewater rapids in Brown's Canyon

Aspire Tours

Denver-based tour company Aspire Tours hired me as a brand strategist and designer in 2022. Over the course of our year-long contract, we saw a 35% increase in direct sales on...

Three digital stickers with an illustrated olive wreath and the Olea logo

Olea

In this personal project, I created branding for an olive oil company in response to a Brief Babes creative brief.I imagined Olea as as a modern olive oil company trying to...

Illustration of Lion's Head in Staunton State Park at night

Starry Lion's Head

This illustration shows Lion's Head, a familiar landmark in the mountains of Pine, Colorado. It's the highest named peak in Staunton State Park, and is home for part of the...

The GeoArt logo in a script font with a triangle symbol in the background

GeoArt Studio

I completed a rebrand for GeoArt Studio, a small jewelry studio run by Beverly Morlock, in 2022. This basic branding package included logo design and a simplified 2-page brand guide....

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